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Dive into the Future: The Blackmagic URSA Cine Immersive Camera and Apple Vision Pro


Welcome to the future of filmmaking! If you've ever imagined being at the heart of a concert or feeling the adrenaline rush of a sports event without leaving your couch, then you're in for a treat. Blackmagic Design has announced a groundbreaking innovation that is set to revolutionize the film industry: the Blackmagic URSA Cine Immersive camera. Let’s take a closer look at what makes this camera a game-changer and how it ties in with Apple Vision Pro to create an unparalleled viewing experience.



FREMONT, Calif. - Blackmagic Design is rolling out something big and it's not just another camera. Imagine capturing the world in a way that makes viewers feel like they are standing right there, in the middle of the action. The new Blackmagic URSA Cine Immersive camera is the first commercial camera system designed specifically for Apple Immersive Video, a mind-blowing 180-degree media format that brings to life ultra-high-resolution video and Spatial Audio.

So, what's so special about it? The camera's sensor delivers an astonishing 8160 x 7200 resolution per eye, complete with pixel-level synchronization and a stunning 16 stops of dynamic range. This means filmmakers can shoot 90fps 3D immersive cinema content, capturing every detail and emotion in a single file. The fixed, custom lens system is engineered to complement the large format image sensor, ensuring every frame is packed with detail and precision.



But wait, there’s more! Shooting epic footage is just the beginning. Blackmagic Design has also introduced an updated version of DaVinci Resolve Studio, set to release in early 2025, to support editing Apple Immersive Video. This software is a filmmaker’s dream, offering a comprehensive workflow to produce immersive content for Apple Vision Pro.

The new features are nothing short of revolutionary. With an immersive video viewer, editors can pan, tilt, and roll clips on 2D monitors or directly on Apple Vision Pro, allowing them to dive deeper into the editing process. Transitions rendered by Apple Vision Pro can be bypassed using FCP XML metadata, giving editors clean master files. And when it’s time to share the magic, export presets streamline the output process to deliver a seamless package viewable on Apple Vision Pro.



Grant Petty, Blackmagic Design CEO, shared his excitement about this advancement, stating, “We are excited to begin accepting pre-orders for the new Blackmagic URSA Cine Immersive camera and preview a true end-to-end workflow for Apple Immersive Video with DaVinci Resolve.” This collaboration with Apple marks a significant step forward in cinematic technology, allowing filmmakers and production companies to explore new creative horizons.

The company plans to work closely with filmmakers to refine the Blackmagic production workflow for Apple Immersive Video before making the camera available to a broader audience later in 2025. Imagine the stunning action scenes, heart-wrenching dramas, electrifying concerts, and intense sports events that can be captured and experienced in this new format!



Let’s talk about the crown jewel: Apple Vision Pro. Designed to enhance the Apple Immersive Video experience, this technology places viewers at the center of the action, providing a viewing experience like no other. With Apple Vision Pro, the immersive content captured by the Blackmagic URSA Cine Immersive camera comes to life, offering an unparalleled sense of presence and engagement.

The integration of ultra-high-resolution immersive video and Spatial Audio ensures that viewers not only see but also feel the action, as if they are part of the scene. This is more than just watching a film; it’s an invitation to step inside the story and experience it firsthand.

In conclusion, the Blackmagic URSA Cine Immersive camera, coupled with Apple Vision Pro, is set to redefine how we create and consume media. As we look forward to early 2025 for the release, the anticipation is palpable. The future of filmmaking is here, and it's immersive, engaging, and absolutely thrilling. Stay tuned for more updates as we edge closer to this exciting evolution in the world of cinema!

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